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CAMPAIGN CONNECTIONTM
 
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Overview

Eliminate hassles by letting Connect Direct design, and host Web-based response sites for your campaigns
Access real-time campaign results 24/7, including list and test cell performance
Create flexible, printable reports on demand
Automatically receive lead contact info via e-mail
Download lead contact info any time for batch processing and integration into SFA/contact management system

Maximize your Marketing Budget
with Campaign ConnectionTM

Campaign Connection[tm] lets you maximize the success of every campaign by automatically generating and viewing real-time reports of your campaign progress.

Which lists are performing best? What creative versions are drawing the most leads? How are click-through and conversion rates trending? You'll know every answer instantly - and because the service is hosted and administered by Connect Direct, your team can eliminate the hassles associated with designing and hosting dozens of splash pages, inputting campaign data, and downloading results for offline analysis.

Instead of juggling leads and struggling with cumbersome spreadsheets, you'll be free to:

Find the "sweet spot" in every campaign - current and future - by pinpointing the best-performing lists, creative versions, offers, media, and other variables in just minutes, with just a few mouse clicks
Precisely track campaign effectiveness - even for campaigns in progress - without investing in database software or strapping your staff with manual data input
Maximize day-by-day effectiveness of each and every marketing program by providing early and ongoing updates on campaign results
Avoid the scramble for scarce in-house Web resources by letting Connect Direct handle all the Web design, development, hosting, and tracking that your campaign needs.

Start making informed decisions about your demand generation strategy from the word go. Because real-time tracking ultimately means dramatically improved response rates - and a satisfyingly lower cost-per-lead.

How to get started

If you're already a Connect Direct client, simply contact your Account Executive or Account Manager. Or for a complete review of your demand generation needs and an overview of our services, call us at 1-650-306-9060 or send e-mail to info@connectdirect.com.


                                                                                                                             




 
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